Being Authentic

Today I want to discuss being authentically YOU: being authentic to who you are, what you believe in, what you’re passionate about. I had a great interview recently with one of my friends (you can find the link under other resources).

Being authentic or authentically me has been a struggle in the past.  When I was in high school and college, I was given some poor advice: never talk about my love of cars, motorsports, racing, et cetera.  I was told to keep this passion separate from my business life. I thought being in engineering, I could talk a bit about it – but was told a firm NO; Keep it separate, keep your personal life separate from you business life.

Looking back – I know now that was very poor advice. I light up when I talk about motorsports and racing – it allows me to be authentically me.  Plus, when showing my passion during a business discussion or drawing parallels between business and racing, has actually helped me being a working relationship with new clients, as well as re-establish a connection with existing or past clients.

When I had my engineering consulting business, I actually landed two of my largest clients because over lunch or dinner, because we started talking about cars. We started talking motorsports. I now know, it really makes a difference when you allow yourself to open up and be authentic. When you truly show people what you’re passionate about, they can connect with you on a personal level.  And people do business with people they know, like and trust.

My best relationships, my best friends, my lifelong friends, were established in motorsports and business.  Even though I only see them once or twice a month – and in some cases once or twice a year – they are the people I know I can trust and lean on in times of struggle, and share my accomplishments with – with zero judgement.  These are people that I can truly depend on when things go sideways.

I’ve realized passion for motor sports parallels my passion for business. And there are a lot that happens in the motorsports world that parallels the business world.  The people in the stands at a race see the race, they typically never see what happens in order to get the car, driver and team to the track.  The preparations which happen away from the track to make a race day successful.   Just as in business, most people never see the late nights, the long hours, the sacrifices which make the business and business owner successful.  The only see the accomplishments, never the work it took to get there.

When you are the driver, you are driving the car, and the driver always have a crew which supports the driver. There are the corner workers, the crew chief, the family and friends cheering on, the random people who say “Good Luck”. 

There are all kinds of support needed – just like in business. You’re never in business alone. You’re in business to provide a service, product or solutions to fullfil a client or customer’s need, want or desire.

Another parallel between business and motorsports the crew chief and driver. I am the business crew chief – and you are the driver of your business. As the crew chief, I help you run your business so that you can focus on driving what you are most passionate about in your business. And just like, when the driver brings the car in for a pit stop, the crew takes care of the adjustments and changes needed to get the car back on the track.

The driver doesn’t get out and change the tires. The driver doesn’t get out and fuel the car. The driver relies on the crew chief and the crew to do the maintenance, to get things moving, to refurbish, to get the car back out on the track. Having a business strategist take an overall look at a business gives the outside perspective of how the overall business is running and performing.  Just like a data system in a racecar allows the driver to see what adjustments were made and how those adjustments improved the performance of the car. 

There’s so much preparation that goes into getting a car ready for the track that no one ever sees. Everybody sees the wheel to wheel battle that happens on the track, and then the champagne after the race. What a lot of people don’t realize is what it takes to get to that point. And a lot of people, you know, in business and entrepreneurs, you know, it’s that tip of the iceberg.

Everybody sees where the success of the business greats – Jobs, Wazniak, Musk, Oprah, all those big greats started with their first step – their first idea.  The difference between them and the other 99% of people – they never gave up.  They kept working on their dream.  We see where they’re at now.

And until a movie is made about their life, we never see the struggles that brought them to now.

I encourage you to be authentically you, open up, come from a place of heart and service and follow what you are truly passionate about.

I love what I do. I love helping other entrepreneurs and business owners discover their passion and turn it into paychecks and profits. 

Interested in uncovering your passions? Set up a discovery call to learn more about what I do to help you uncover your passion and being turning it into a paycheck or profit. 

Thanks – and here is to accelerating your success!

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